1. Objective
This document provides directions on how to use YouAppi’s campaign redirect URLs.
2. Campaign URL Format
The campaign redirect URL contains a number of parameters that must be populated by the publisher (marked in orange below):
https://service.youappi.com/app/directlink?accesstoken=exmpl123_abc123&appid=1234&campaignpartnerid=1836&subid=&publishertoken=&publishername=&usertoken=&deviceAndroidId=&deviceIfa=&age=&gender=&publisher_type=&format=
The publisher must populate each parameter with the relevant parameter, macro or value from his end, and only then implement the redirect URL on his side. Information about these parameters can be found in the following section.
3. Redirect URL Parameters
The table below contains detailed information about the parameters that are appended to the redirect URL. Please note that the parameters are case sensitive!
| Field Name | Description | Value Type | Expected Values |
| subid | The publisher’s unique click ID (or “transaction ID”), used to match the click with the install. | String | |
| publishertoken | Site ID | String | |
| publishername | Site name | String | |
| usertoken | A unique user ID (i.e. device identifier or customer ID) | String | |
| deviceAndroidId | Google advertising ID | String | |
| deviceIfa | IDFA, iOS advertising ID | String | |
| age | The user’s age | Integer | |
| gender | The user’s gender | String |
male female |
| publisher_type | The publisher’s media type | String |
app web |
| format | The type of ad placement inside the publisher’s content | String |
banner fullscreen app_wall in_content |
For additional information and support please contact support@youappi.com.